We are a nimble, multidisciplinary and creative team with five offices worldwide. Immersed in design culture, we’ve even written numerous books that illustrate our rigour to dig deeper.
Retail & petrol station design
Digital design & development
Packaging design
Wayfinding & signage design
Interior & experiential design
Strip away the big idea and what do you see? Uncompromising belief in the value of design and what it can achieve for your business. Like your brand, we are constantly adapting, taking our intellect and curiosity to new places. We’ll meet you there!
We recently designed and launched our own JUST gin with dill. A Swedish gin with such a unique taste, it has to be savoured slowly. Why not join us at our Salty bar to try it for yourself.
Wayfinding from the archives
Following the successful implementation of a temporary wayfinding solution for London 2012 Olympics, we are delighted to have the opportunity to be involved in another high profile public wayfinding…
Just Gin with dill
To start understanding the market we looked at the numbers. There are some 600 spirit brands and 193 distilleries in the UK, with most of these positioned at a premium price.
Winxo takes a lead
Moroccan petroleum group CMH with ambitious plans to grow and to diversify into new innovative businesses outside its traditional business of distribution of petroleum products.
Globally enriched
Working with BP’s fuel chain value marketing team, we assisted in differentiating the products offered through effective graphics around the nozzle and messages displayed on the digital screen.
We have undertaken the design of more then 30 gas station projects across 28 international markets. These projects have ranged from brand creation and refreshes to complete new retail networks.
Stay tuned for... A series of firsts
We’re proud to have been responsible for some notable design firsts, setting new benchmarks, designing in efficiencies and cost reductions without compromising on quality.
Roadside Retail - our online resource
We’re committed to sharing our insights and opinions about future trends, best practice and regulatory issues facing roadside retail and petrol station design. Read our latest thought pieces and points of view.
News and press releases
Minale Tattersfield is on a Rock Mission!
Minale Tattersfield and Rock Mission announce collaboration to accelerate growth in Digital Brand experiences and engagement.
Posted: 11/06/2019
Design dynasty
Recently in September 2016, Marcello (March) Minale, Manlio Punch Minale and Massimo Buster Minale, all three sons of legendary designer Marcello Minale Snr. were interviewed by Sue Evans for the…
Posted: 18/11/2016
Setting new standards
Along with Minale Tattersfield Russia, our London studio collaborated in developing both the verbal and visual identity for ROST, (abbreviation in Russian for RUSSIAN STANDARD). ROST, uses the latest…
Posted: 22/02/2016
Make it stick!
We can expect a host of stars to congregate on the Cote d'Azur for the 68th Cannes Film Festival, one of the key events in the film industry calendar and a magnet for film-makers, journalists and…
Posted: 13/05/2015
Influx the documentary
Minale Tattersfield has created the brand and campaign for a new documentary by Luca Vullo that reveals ‘the pulse’ of Italy and Italians, through the perspective of both established and…
Posted: 18/01/2015
Gone to lunch
The new year has started.... time for reflection is over and a new beginning to start... On that note thank you for following our Roadside Retail blog during 2014. It has been a lot of fun sharing our…
Posted: 04/01/2015
Have you been fed yet?
Minale Tattersfield has created the branding and interior design for Fed by Water, a new experience that is a blend of Mediterranean and Italian foods with an East London slant and a unique take on…
Posted: 15/07/2014
First steps for Fouman
Minale Tattersfield's digital design team have just completed the Fouman Chimie corporate website which represents a first step in the Iranian group's new online strategy.
Posted: 20/02/2014
Let the games begin!
Trentino is poised and ready to stage the largest single event in its history placing the small region of 500,000 inhabitants firmly on the international sporting map.
Posted: 06/12/2013
Milking it
An edgy cover design was required for a myth-busting book about formula breast milk but we had to be sure not to convey the visual point of interest too provocatively and have it backfire on…
Posted: 20/11/2013
An arkful of animal logo designs
The latest release by Counter-Print, 'Animal Logo: Trademarks and Symbols’ is a useful introduction to the world of animal logo design, and includes a number of identity designs by Minale…
Posted: 07/11/2013
Remember Movember
This year we’re participating in this important fundraiser by assembling a crew of Mo Bros and Mo Sisters to stand united in commitment to fine moustachery and in support of more serious issues…
Posted: 06/11/2013
Ideas to energise your business
Ideas to energise your business is a joint industry seminar and business networking event organised and hosted by two of the world’s leading experts in retail design and implementation.
Posted: 29/10/2013
Celebrating London architecture
Following the successful implementation of a temporary wayfinding solution for London 2012 Olympics, we are delighted to have the opportunity to be involved in another high profile public wayfinding…
Posted: 10/09/2013
Legible Sydney
Introducing a network of predictable tactile signs, giving pedestrians confidence they will be able to locate where they are throughout their journey and arrive easily and safely at their destination.
Posted: 13/08/2013
Design Currency
Whilst aesthetics are inherently subjective, Design Currency shows you that business metrics and beautiful things can co-exist. Design Currency is the latest publication from Pearsons dedicated to…
Posted: 09/08/2013
A word in your shell
We always look forward to participating in some of the more challenging design competitions and this year has been no different with the BBC4 – The Listening Project Pod.
Posted: 07/08/2013
Eka wins
Sovazs, publisher of Modern Station has named Eka as "Station of the Year". The award attributes not only Russian fuel retail group Eka but also the London-based design firm Minale Tattersfield.
Posted: 18/03/2013
Lukoil expands non-fuel offer
Coinciding with experimental work to amplify the cleaner, less oil-driven side of Lukoil's business is the recent involvement of international design firm Minale Tattersfield.
Posted: 22/02/2013
All under one roof
With such a diverse network comprising a number of different brands in various states of repair, the opportunity to homogenise all the disparate elements under a singular brand of excellence was…
Posted: 18/01/2013
A is for Alliance
Russian fuel operator Alliance has just launched a new look for its 34th station in Khabarovsk, the 2nd largest city after Vladivostok in the Russian Far East.
Posted: 05/11/2012
Logos explained
Matthew Healey has just written the latest book on design to be published by Rotovision. The book entitled Deconstructing Logo Design follows a number of other books from the same publisher on the…
Posted: 19/10/2012
Eka goes eco
This isn't the first EV charging station in outer Moscow area, nor is it by any means the last. The new Eka station located on Moscow's fast Ring Road (MKAD-26km) is special for another reason.
Posted: 14/10/2012
It's official, Minale Tattersfield are 7th
Minale Tattersfield is amongst the most D&AD awarded design agencies in world, reaching 7th position amongst 100's of worldwide agencies.
Posted: 19/09/2012
On show at the V&A
This evening, it is a privilege to be invited to a sneak preview of the V&A's upcoming exhibition to celebrate the best of British design and art, and not least to be associated with the burgeoning…
Posted: 31/03/2012
Petronas Sri Hartamas gets a refresh
Fuel retailer Petronas Dagangan Bhd (PDB) aims to become 'Malaysia's leading petrol business within the next two to three years'.
Posted: 07/02/2012
Trentino wins gold!
At a ceremony in London last night Minale Tattersfield’s work in rebranding the Trentino region of Italy was recognised with winning gold in the Transform Awards in the category of Best Rebrand of a…
Posted: 14/07/2011
Celebrating in style
2011 is an important year in the history of Santa Margherita. It was 50 years ago that they became the first company to refine and develop a fresh new wine called Pinot Grigio.
Posted: 30/06/2011
When in Rome do as the Romans
Babingtons Tea rooms have been one of the “must see” sight of Rome for visitors since opening in 1893.
Posted: 30/09/2010
Was the D&AD pencil the inspiration for our identity?
Winning a D&AD (Design and Art Directors) award for creative excellence is the aspiration of nearly every creative agency in the world.
Posted: 06/08/2010
MoMA’s best of British Design!
Minale Tattersfield’s work for the 1980’s Poster for the British Airports Design Exhibition, held at the Design Council, is now part of MoMA’s permanent design collection in New York.
Posted: 19/07/2010
Meantime in Greenwich
It has just been announced that following a competitive tendering process, Minale Tattersfield has been appointed to the design roster of the National Maritime Museum.
Posted: 06/05/2010
Minale Tattersfield, fluent in Korean
Late 2009 saw the publication of the Korean version of the late Marcello Minale’s book (1938 - 2000) “How to keep running a successful design company”.
Posted: 12/01/2010
A big idea for Trentino
The region of Trentino has to compete with other regions of Italy for its share of the tourist market and its share of inward commercial investment.
Posted: 06/01/2010
DBA design effectiveness awards
Minale Tattersfield won Bronze in the 2009 DBA Design Effectiveness Awards. The award was for their work on the branding and campaign of the Big Game rugby event.
Posted: 22/09/2009
Designer Labels
Strengthening Santa Margerita's brand has redefined their position in the market, communicating their excellence and family image.
Posted: 10/06/2009
Bottom of the barrels
Fuel sales are no longer enough to sustain petrol companies, so they are turning to alternative offers to supplement their business, says Scott Billings.
Posted: 10/05/2009
Gold at the Sport Industry Awards
Harlequins Rugby Club and Minale Tattersfield are delighted to announce that they won a gold award for the 'Best Integrated Sport Marketing Campaign' at the Sports Industry Awards, on the 30th April…
Posted: 01/05/2009
Harlequins kicks off branding drive
Rugby Football Union club Harlequins is to embark on a drive to increase its fan base ahead of a major game at Twickenham Stadium, and has appointed Minale Tattersfield to the project.
Posted: 24/09/2008
Launching a new category
Trento D.O.C is the appellation given to Italy’s oldest Metodo Classico sparkling wine category. The D.O.C denominates the region, method of production and high quality.
Posted: 13/06/2008
Minale Tattersfield is a network of offices made up of different skill sets and mindsets, all focused to take your brand further.
Energy and roadside retail sector
Food and drink sector
FMCG sector
Retail sector
Sport and leisure sectors
Wine and spirits sector
Travel and transport sectors
